Our 5-Point, Quality-Driven Beer Selection Process Sets Us Apart
Our Beer Selection Process is the key to consistently delivering quality craft beers and what sets us apart from the rest. Here’s how we do it.
1. Our Beer Tasting Panel of Brewmasters has Over 100 Collective Years in the Brewing Industry
Our experience ranges from judging at the Great American Beer Festival to heading brewing operations at BJ’s Brewhouse, a 100+ location brewpub chain. We’re knowledgeable and passionate about beer and we’ve got your back.
2. We Rate and Drink A lot of Bad Beer, So You Don’t Have To
We rate over 500 beers each year on appearance, aromatic profile, body and balance, mouthfeel, finish, and of course, its overall character, flavor and appeal. Less than 20% of all beers we rate make the final cut.
3. Our Panel Members Travel to Top Beer-Making Regions
Our panel keeps busy attending, judging and submitting beers at prestigious festivals, creating collaborative beers with other microbreweries, meeting with brewers and importers, and most importantly, trying new beers.
4. Strong Relationships with Breweries and Importers & Exclusive Selections
Our 20+ year relationships with breweries and importers is critical to discovering outstanding new beers while they’re still hard to find. We help them launch new products and you get to try them first. Many beers are brewed exclusively for our club members and not available outside the club.
5. Limited Production Seasonal Beers Throughout the Year
We pay special attention to seasonal beers such as Dopplebocks, Bavarian Hefeweizens, Oktoberfests, and Spiced Winter Ales made in small production batches and brewed only once a year.